Friday, September 16, 2022

After Queen Elizabeth II's death, Netflix members streamed 'The Crown.'

 After Queen Elizabeth II's death, Netflix members streamed 'The Crown.' 

There was a lot of interest in the first season of 'The Crown,' which debuted in 2016, as it was one of Netflix's top 10 most viewed English-language shows last week.

As the United Kingdom prepares for what is expected to be a tremendous turnout for Queen Elizabeth II's burial, many individuals have opted to pay their respects by viewing a biopic about her life from the comfort of their own homes.

Netflix Inc.'s (NFLX) "The Crown," launched in November 2016, skyrocketed to the top of the streaming service's most viewed series for the week ending Sunday.

According to data released by Netflix late Tuesday, season 1 of "The Crown" ranked eighth among English-language TV programs in total viewing time.

According to Netflix's data, "The Crown" was one of the top 10 most watched shows in the United Kingdom and 17 other European nations. In addition to the United States, it was among the top 10 in Hong Kong and seven other American markets.

Third-party data from Parrot Analytics shows that interest in "The Crown," Netflix Inc.'s fictional chronicle of the Queen's reign, began rising almost immediately after the announcement of her death and then skyrocketed in the days that followed.

You may be interested in: The death of Queen Elizabeth II is expected to cause a surge in bookings at London hotels.

Parrot aims to quantify "demand" for programming, which it defines as a measurement beyond viewing that considers data points like video consumption and social-media activity to look at how much buzz a show produces.

On September 7, the day before her death, Parrot data showed that "demand" for "The Crown" worldwide was 22.8 times higher than for the usual episode.

On the following day, demand increased by 78.5%. By September 8, "The Crown" had risen to the top 0.2% of shows worldwide.

Interest in "The Crown" has continued to climb, with demand increasing to 58.6 times that of a typical episode as of September 9 from 40.7 times as of September 8.

According to data provided by Parrot, the show ranked #10 in terms of overall demand across all platforms on September 9.

The United Kingdom showed the most significant increase.

On September 9, "The Crown" jumped from being the ninety-fourth most requested show to fifth place. 'The Crown' experienced a 164% increase in demand between September 7 and September 10.

Netflix's "The Crown" chronicles Queen Elizabeth II's reign. Peter Morgan authored the screenplay. The series has received numerous honors and nominations, including Emmys and a Golden Globe.

Economists warn that the U.K. economy could be in recession because of the Queen's death.

After reporting last week that Netflix had halted filming the next episodes in the wake of the Queen's death, Deadline has since amended its article to state that the streaming service will stop production again on September 19, the day of the Queen's funeral.

According to the same article, Netflix "long had plans" for how it would deal with the Queen's death throughout the show's production.

The Wall Street Journal reported that Meghan Markle's "Archetypes" podcast would postpone new episodes during the Queen's mourning period.

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